Real Estate & Mortgage Facebook Ads That Actually Deliver Clients

Agents, teams, brokerages, and loan officers use Walled Garden to launch proven Facebook and Instagram campaigns in minutes. Consistent, qualified leads without the tech headache.

Start Running Proven AdsSee Creative Studio

No Credit Card Required · 10-Day Free Trial · Cancel AnytimeLive demo · No signup required

Used inU.S., Canada, Mexico & Australia
Walled Garden template dashboard showing 100+ categorized Facebook ad templates for real estate

Clients That Use Walled Garden

Housing Link real estate company using Walled Garden
eXp Realty using Walled Garden for Facebook advertising
Bliss Realty real estate company using Walled Garden
Caelum Advisers using Walled Garden for Facebook advertising
Crush Mortgage company using Walled Garden
Howe Realty using Walled Garden for Facebook advertising
Customer stories

Real estate professionals on Walled Garden

Agents, brokers, lenders, and title professionals share what happened after they started using the platform.

See all customer stories
“I am proud to report that we have successfully lost count of the number of leads we've received as a direct result of promoting them through Walled Garden. Combining Walled Garden with their automated follow up, we've gotten several appointments, successfully sent several strong leads to our lender partner, and the best part is we just put a property under contract!!! The list price is $469,900, so it's safe to say we will enjoy a nice ROI! Thank you for sharing your awesome tool with the Q Realty team! We love it!”

$469,900 listing under contract

John Kynor, President and Broker at Q Realty

John Kynor

President and Broker, Q Realty

“In the last 3 months, Walled Garden has opened up the possibility of me making a new $160,000 in gross commissions over the next 6 months. I have already closed one home with $20,000 in commission's earned and more homes under contract now.”

$160,000 pipeline in 3 months

Chris Dudley, Team Leader at The Dudley Group

Chris Dudley

Team Leader, The Dudley Group

“I just wanted to say how much I love Walled Garden! In 10 days, we generated 129 leads, I connected with 25 of them and we have set 3 buyer appointments and have one home under contract now because of it! All for less than $154! That is a huge return on our investment! Thank you for building this great product for our industry!”

129 leads for $154

Silesha Montano, Agent at Keller Williams Realty

Silesha Montano

Agent, Keller Williams Realty

“I love Walled Garden! It's the best way to launch ads for our agents.”
Carly Irby, Account Manager at First American Title

Carly Irby

Account Manager, First American Title

“Love Walled Garden! Setup my profile and launched my first ad in about 2 minutes. It's that easy. 20 new folks added to my SOI and counting!”

20 new contacts added

Barbara Madaras, Realtor at Realty One of New Mexico, Albuquerque

Barbara Madaras

Realtor, Realty One of New Mexico, Albuquerque

“It looks like I picked up a 300k buyer this evening off of a lead form ad. She's got an appointment Monday with my lender.”

$300K buyer from a lead form ad

Jerry Weaver, Realtor

Jerry Weaver

Realtor

“Love Walled Garden!”
Lisa Crown, National Sales Coach at Fidelity National Financial

Lisa Crown

National Sales Coach, Fidelity National Financial

“We Love Walled Garden, we recommend it to our agent clients”
Wendy Lunt, SVP, Marketing & Technology Division at MyHome, Williston Financial Group

Wendy Lunt

SVP, Marketing & Technology Division, MyHome, Williston Financial Group

“Walled Garden is the best! Thank you!”
Maria Eaton, Assistant Vice President at Security Title Agency, Arizona

Maria Eaton

Assistant Vice President, Security Title Agency, Arizona

“I've been getting some great leads from Walled Garden!”
Chesky Fuchs, Branch Manager at FM Home Loans

Chesky Fuchs

Branch Manager, FM Home Loans

“My clients are loving Walled Garden!!! 😊”
Greg Douthit, AVP, Sales Executive at Security Title Agency (AZ)

Greg Douthit

AVP, Sales Executive, Security Title Agency (AZ)

“I ran a cash offer ad that generated three leads in the first two days and one converted to a deal and we bought the home and we will be flipping it with a nice profit”

Cash offer ad → bought a home to flip

Billy McLain, Realtor at IXL Real Estate

Billy McLain

Realtor, IXL Real Estate

Find your path

Walled Garden works differently depending on who you are. Start where you fit.

Global Meta Advertising Platform

Your Ads. Their Feeds. Everywhere.

Walled Garden is a Meta paid advertising platform that places your campaigns directly into the Facebook and Instagram feeds of potential buyers, sellers, and borrowers across the globe — without ever touching Ads Manager.

Facebook Feed AdsInstagram Feed Ads
4
Countries used in: U.S., Canada, Mexico & Australia
$97
Plans start here, per month
10-day
Free trial, no credit card required
Facebook and Instagram real estate ads orbiting a glowing globe, representing Walled Garden's global Meta advertising reach
Choose Your Approach

3 Ways to Advertise

Whether you want speed, automation, or full creative control — Walled Garden gives you the tools to launch Facebook & Instagram ads your way.

Most Popular
01

Proven Templates

Launch in under 5 minutes

Choose from 100+ high-converting ad templates built specifically for real estate agents, loan officers, and brokerages. Each template is pre-loaded with compliant copy, targeting, and lead forms — just customize and publish.

  • 100+ real estate & mortgage templates
  • Pre-built targeting & compliance
  • Integrated lead capture forms
New!
02

Ad Creative Studio

60-second ad generation

Paste a listing URL or upload a photo, and the Ad Creative Studio generates scroll-stopping ad creatives — images, copy, and video — trained on thousands of winning real estate campaigns. No design skills required.

  • Generate ads from any listing URL
  • Static images → cinematic video ads
  • Trained on thousands of winning ads
Flexible+
03

Build From Scratch

Full creative control

For teams that want total control, build custom campaigns from the ground up. Upload your own creative, write your own copy, define custom audiences — all without touching Ads Manager. Walled Garden handles compliance, pixel tracking, and delivery.

  • Upload custom creative assets
  • Define your own audiences
  • Automatic compliance & pixel tracking
Precision Audience Targeting

3 Ways to Reach Your Audience

No manual targeting. No guesswork. Choose who sees your ads — by location, by list, or by behavior — and let Meta's algorithm do the rest.

01

Market Area Targeting

Hyperlocal precision

Enter any address, city, neighborhood, zip code, or county — and your ads are instantly delivered to Meta users in that area. Whether you're farming a subdivision or blanketing a metro, your campaigns reach exactly who you want, where they live.

  • Target by address, city, zip, or county
  • Reach buyers & sellers in your farm area
  • Layer multiple locations per campaign
02

Custom Audience Lists

Your database, amplified

Upload your CRM contacts, sphere of influence, geographic homeowner lists, or any custom audience — and put your ads directly in front of them. With Meta's 70% match rate, the people you choose are the people who see your ads.

  • Upload CRM, SOI, or homeowner lists
  • 70% average match rate on Meta
  • Stay top-of-mind with your database
03

Retarget Web Traffic

Never lose a visitor

Install Walled Garden's Meta Pixel on your website and automatically retarget every visitor with your ads across Facebook and Instagram. Turn anonymous traffic into recognized leads by staying visible long after they leave your site.

  • Pixel-based website visitor retargeting
  • Ads follow visitors across Meta platforms
  • Convert warm traffic into appointments
Get Started For Free
New: Ad Creative Studio

Pro-Level Ad Creatives in 60 Seconds

Trained on thousands of winning real estate and mortgage ads, our studio creates high-converting creatives you can turn into a live Meta ad campaign in under 4 minutes. No design skills. No agencies. No waiting.

60s
Per ad set
4x
More engagement
$0
Design costs
Just Listed ad creative example
Just Listed
First-Time Buyer ad creative example
First-Time Buyer
Premium Listing ad creative example
Premium Listing
Dream Home ad creative example
Dream Home
Home Equity ad creative example
Home Equity
Luxury Living ad creative example
Luxury Living
Market Update ad creative example
Market Update
Cash Offer ad creative example
Cash Offer
New Construction ad creative example
New Construction

Real ad creatives generated by our studio — not mockups

Paste a Listing URL

Generates 4 scroll-stopping ad variants from any property link in under 60 seconds.

Auto-Brand from Your Website

Drop your URL — we extract your logo, colors, and fonts automatically.

One-Click Video Ads

Convert any static creative into a cinematic 5-second video ad with pro camera motions.

Trusted by agents, teams, and loan officers who need professional ads yesterday — not next week.

Start with 30 free credits — enough for 3 full image ad sets or your first video ad. No credit card required.

Explore Creative Studio

Pay-as-you-go credits · No subscription required · Works with any listing

100+ Templates Available

100+ Proven Ad Templates

Every listing stage. Every buyer type. New templates added monthly.

Browse the free real estate ad template library — full ad copy included, nothing gated.

Just Listed luxury property ad template with multiple photos
Coming Soon contemporary property ad template with modern interior
Open House minimalistic ad template with modern exterior
Coming Soon ad with oceanfront sunset property
Coming Soon ad with stone cottage and tulips
Look Who Joined Us recruitment ad with agent photos
1

Choose Template

  • 100+ templates
  • All categories
  • Always updating
2

Customize

  • Drag & drop
  • No coding
  • WYSIWYG editor
3

Targeting

  • Auto-targeting
  • 50K data points
  • One-click launch
Explore All The Templates

No credit card required • See transparent pricing • Cancel anytime

See It in Action

Choose Your Walkthrough

Whether you're an individual agent or running a brokerage, see exactly how Walled Garden works for you.

Individual producers

For Agents & LOs

See how to launch your first ad in under 5 minutes. Pick a template, set your budget, and go live.

  • 100+ proven templates
  • AI-powered targeting
  • Launch in 5 minutes
Watch Demo
Multi-agent organizations

For Brokerages & Teams

Manage agent campaigns from one dashboard. Agents pay Meta directly. Zero ad spend liability for you.

  • White-label platform
  • Unlimited agents
  • $0 ad spend liability
See Platform Demo
Simple Pricing

Plans That Scale With You

No long-term contracts. Cancel anytime. Plans from $97/mo plus a per-campaign fee of $14 + 15% of ad spend; media spend is paid to Meta directly.

Solo

Full power for one operator

$97/mo
  • 60 Ad Creative Studio credits/mo
  • All ad templates
  • AI targeting & reports
Start with Solo

Advanced

Built for teams & operational scale

$297/mo
  • Everything in Solo
  • Team collaboration
  • Advanced lead routing
Upgrade to Advanced
Most Popular

Branded

Your own branded ad platform

$497/mo
  • Agency Mode
  • Unlimited subaccounts
  • Branded dashboard
Request a Branded Demo

Enterprise

Up to 10 branded platforms, one command center

$1,997/mo
  • Up to 10 branded platforms
  • Cross-team reporting
  • Dedicated onboarding
Book an Enterprise Call
See full pricing details

Why Agents Choose Walled Garden

How we compare to Ads Manager and agencies.

Setup & Ease of Use

Time to launch first ad
Walled Garden
Minutes
FB Ads
2-4 hours
Agency
Varies
Technical knowledge required
Walled Garden
None
FB Ads
High
Agency
None
Learning curve
Walled Garden
Minimal
FB Ads
Steep
Agency
None

Features & Performance

AI-powered optimization
Walled Garden
FB Ads
Agency
varies
Automatic audience targeting
Walled Garden
FB Ads
Agency
Lead routing & CRM integration
Walled Garden
FB Ads
Agency
add-on
Video ad creation
Walled Garden
FB Ads
manual
Agency
Retargeting campaigns
Walled Garden
FB Ads
Agency
Real-time analytics
Walled Garden
FB Ads
Agency
delayed

Cost & Value

Monthly cost
Walled Garden
From $97/mo + $14 + 15% of ad spend per campaign
FB Ads
Free (ads only)
Agency
$1,500-5,000+
Setup fees
Walled Garden
$0
FB Ads
$0
Agency
$500-2,000
Long-term contracts
Walled Garden
FB Ads
Agency
Money-back guarantee
Walled Garden
FB Ads
Agency
rare

Support & Control

24/7 support
Walled Garden
FB Ads
limited
Agency
business hours
Full campaign control
Walled Garden
FB Ads
Agency
limited
White-label options
Walled Garden
FB Ads
Agency
Unlimited business pages
Walled Garden
FB Ads
Agency
limited

AI Power. Agency Results. DIY Price.

Everything you need at a fraction of the cost.

Start Your Free Trial Now

No credit card required • Cancel anytime

See how we compare to Lofty (formerly Chime), Real Geeks, and other platforms. Best Facebook Ads Tools for Real Estate →

Compare alternatives: Walled Garden vs Real Geeks · Walled Garden vs Lofty (formerly Chime) · All Alternatives · Best Facebook Ads Tools · google ads for real estate · real estate Facebook ad examples with copy

Our Triple Guarantee

Zero risk. All reward. Three ways we back it up.

10-Day Free Trial

Test drive the entire platform with full access to all features. No credit card required. No strings attached.

What you get:
  • ✓ Full platform access
  • ✓ Unlimited ad creation
  • ✓ All AI-powered features
MOST POPULAR

Lead Generation Guarantee

If you don't generate more qualified leads in your first 60 days than you did before, we'll work with you until you do, or refund 100% of your money.

Our commitment:
  • ✓ 60-day performance window
  • ✓ Personalized optimization
  • ✓ 100% money-back guarantee

Cost Savings Guarantee

You'll spend less on ads and get better results, or we'll help you optimize until you do.

Illustrative example:
  • ✓ 40% reduction in cost per lead
  • ✓ 15 hours saved per week
  • ✓ 3x better ROI vs DIY ads

Ready to Experience Risk-Free Lead Generation?

Start your 10-day free trial now. If you're not generating more leads within 60 days, you get your money back. Period.

Claim Your Free Trial - Zero Risk

No credit card required • Cancel anytime • 100% money-back guarantee

Learn before you spend

Questions? We've Got Answers.

Everything you need to know before getting started.

We hear this all the time, and it's exactly why we built Walled Garden. Most agents fail with Facebook ads because they're navigating a complex system designed for marketers, not real estate professionals. Our AI handles the technical complexity for you: automatic audience targeting, budget optimization, and creative testing. Plus, our 60-day guarantee means if you don't see better results, you get 100% of your money back. Zero risk.

Marketing agencies typically charge $1,500-5,000+ per month with 6-12 month contracts, setup fees, and timelines vary by agency. Walled Garden delivers comparable or better results at $97-$497/month plus a per-campaign fee of $14 + 15% of ad spend with zero contracts, no setup fees, and campaign launches in minutes. You maintain full control and can make instant changes rather than waiting days for agency revisions. Plus, our AI learns and optimizes 24/7 without the overhead of a full agency team. See our full comparison at /walled-garden-vs-agencies.

Facebook Ads Manager is a powerful tool, but it's built for professional marketers, not busy real estate agents. It requires hours of learning, constant monitoring, and technical expertise. Walled Garden translates all that complexity into a simple, 5-minute setup. Our AI automatically optimizes your campaigns, finds your ideal buyers and sellers, and manages your budget, all while you focus on closing deals. Learn more about Facebook Ads Manager limitations at /facebook-ads-manager-limitations-real-estate or see our comparison at /walled-garden-vs-ads-manager.

Absolutely! That's exactly who we built this for. You don't need any Facebook ads experience or marketing background. Our AI handles everything: targeting, optimization, budget management, and A/B testing. Just choose a template, upload your listing photos or message, and launch. Most agents complete their first campaign in under 5 minutes with zero prior experience. Our platform is specifically designed for real estate professionals, not marketers.

Absolutely not. If you can upload a photo and click a button, you can run high-performing ads with Walled Garden. Our AI handles all the technical stuff: audience targeting, budget allocation, ad optimization, A/B testing, automatically. Most agents launch their first campaign in under 5 minutes, with zero marketing experience required.

While results vary based on your market and ad spend, our average user generates 50+ qualified leads per month. Most agents see their first leads within 48 hours of launching. Our top performers are generating 100-200+ leads monthly. Check out our case studies page to see specific results: Chris Dudley generated $160K in pipeline in 3 months, Silesha Montano got 129 leads for $154, and John Kynor closed a $469K listing from a $100 ad campaign.

We recommend starting with $10-15/day ($300-450/month) to see consistent results. This typically generates 30-70 leads per month depending on your market. The beauty of our platform is that our AI optimizes every dollar you spend, so you get better ROI than managing ads yourself. Many agents spend less with us than they did on DIY ads and get 3x more leads. For a complete budget breakdown, read our guide at /blog/real-estate-facebook-ads-budget.

Our users typically see $2-8 cost per lead, depending on market and ad type. That's significantly lower than industry averages ($15-50+ per lead) because our AI optimizes targeting and budget automatically. Compare that to traditional lead generation: Zillow leads cost $20-60+ each, and you're competing with multiple agents for the same lead. With Walled Garden, these are YOUR exclusive leads coming directly to YOU.

Yes! Walled Garden integrates with major real estate CRMs including Follow Up Boss, LionDesk, kvCORE, BoomTown, and others. Leads flow automatically into your existing system so you can follow up immediately. We also support Zapier for custom integrations with 5,000+ apps. If you don't have a CRM, our built-in lead management system works great on its own.

Cancel anytime, no questions asked. We don't believe in locking agents into long-term contracts. You can cancel with a single click in your dashboard. Most marketing agencies require 6-12 month commitments. We don't. If Walled Garden isn't delivering results, we don't deserve your business. Simple as that.

Three things: cost, speed, and control. Marketing agencies charge $1,500-5,000+/month with setup fees and long contracts. Our AI delivers comparable (often better) results at $297/month plus a per-campaign fee of $14 + 15% of ad spend, with no setup fees or contracts. Timelines vary by agency. You'll launch in minutes. And you maintain full control and can make changes instantly, rather than waiting days for agency revisions.

Yes. Walled Garden works in every US market, from major metros to small towns. Our AI adapts to your specific market conditions, competition, and audience demographics automatically. Whether you're in rural Montana or downtown Manhattan, the platform optimizes for your local market. We have successful agents in all 50 states generating consistent leads.

Most agents see their first leads within 24-48 hours of launching their campaign. The AI needs a few days to optimize and find your ideal audience, but you'll typically start getting inquiries almost immediately. By week 2, you should be seeing consistent daily leads. If you're not seeing results by day 60, our money-back guarantee kicks in.

Yes! Every new user gets access to our comprehensive video training library, weekly live webinars, and personalized onboarding. We walk you through launching your first campaign step-by-step. Our training covers everything: choosing templates, targeting strategies, budget optimization, and how to scale successful campaigns. Plus, our 24/7 support team is always available if you get stuck.

Absolutely. Every plan includes 24/7 chat, email, and live support, no extra charge. Unlike agencies that charge for every call, our team is here whenever you need us. Whether you have a technical question, want campaign optimization tips, or need help with strategy, we're available. Most questions are answered within minutes, not days.

Still Have Questions?

Our team is here 24/7 to answer any questions. Or, start your free trial and experience the platform risk-free for 10 days.

Start Your Free TrialContact Support

✓ No Credit Card Required • ✓ 10-Day Free Trial • ✓ 24/7 Support

New to running ads? Start with our complete guide to real estate Facebook ads.

Ready to Start Generating More Real Estate Leads?

Agents, teams and loan officers use Walled Garden to launch Facebook and Instagram campaigns without an ads manager. Start your free trial today, no credit card required.

Yes, I Want More Leads - Start Free

✓ No Credit Card Required • ✓ 10-Day Free Trial • ✓ Cancel Anytime