Simple Pricing. Serious Capability.
Every Walled Garden plan includes full access to our ad system — templates, AI targeting, audience uploads, campaign duplication, lead routing, and reporting.
Choose the plan that matches how you scale.
Solo
Full power for one operator
The complete Walled Garden advertising and reporting engine — built for a single user running ads for themselves. Includes 60 Ad Creative Studio credits every month.
- Included60 Ad Creative Studio credits / month
- IncludedAll ad templates
- IncludedMultiple Facebook Business Pages
- IncludedAI-powered targeting
- IncludedCustom audience uploads
- IncludedCampaign duplication
- IncludedLead routing controls
- IncludedGuided ad setup
- IncludedFacebook & Instagram delivery
- IncludedCompliance guardrails
- IncludedCampaign reports & analytics
- IncludedSend reports via email or text
- Not includedTeam members & role-based access
- Not includedShared campaign & reporting access
- Not includedAdvanced lead routing per Page
- Not includedUnlimited subaccounts
- Not includedAgency Mode
- Not includedBranded dashboard experience
- Not includedCentralized cross-account reporting
Advanced
Built for teams & operational scale
Everything in Solo — plus collaboration and advanced lead routing for teams.
- Included60 Ad Creative Studio credits / month
- IncludedAll ad templates
- IncludedMultiple Facebook Business Pages
- IncludedAI-powered targeting
- IncludedCustom audience uploads
- IncludedCampaign duplication
- IncludedLead routing controls
- IncludedGuided ad setup
- IncludedFacebook & Instagram delivery
- IncludedCompliance guardrails
- IncludedCampaign reports & analytics
- IncludedSend reports via email or text
- IncludedTeam members & role-based access
- IncludedShared campaign & reporting access
- IncludedAdvanced lead routing per Page
- Not includedUnlimited subaccounts
- Not includedAgency Mode
- Not includedBranded dashboard experience
- Not includedCentralized cross-account reporting
Branded
Your own branded ad platform
A branded, multi-account advertising platform with Agency Mode — built for organizations running ads on behalf of others.
- Included60 Ad Creative Studio credits / month
- IncludedAll ad templates
- IncludedMultiple Facebook Business Pages
- IncludedAI-powered targeting
- IncludedCustom audience uploads
- IncludedCampaign duplication
- IncludedLead routing controls
- IncludedGuided ad setup
- IncludedFacebook & Instagram delivery
- IncludedCompliance guardrails
- IncludedCampaign reports & analytics
- IncludedSend reports via email or text
- IncludedTeam members & role-based access
- IncludedShared campaign & reporting access
- IncludedAdvanced lead routing per Page
- IncludedUnlimited subaccounts
- IncludedAgency Mode
- IncludedBranded dashboard experience
- IncludedCentralized cross-account reporting
Enterprise
Up to 10 branded platforms, one command center
For brokerages, mortgage groups, and title companies running multiple offices or brands under one enterprise dashboard.
- Up to 10 branded platforms under one dashboard
- Enterprise admin dashboard & cross-team visibility
- 25 manager seats per platform
- Centralized billing & control
- Cross-team reporting across every office
- Dedicated onboarding & implementation
- Everything in Branded (Agency Mode, subaccounts, branded dashboard)
How billing works
Three separate things get paid: your subscription, a per-campaign fee, and the media spend you pay Meta.
| What you pay | How it works |
|---|---|
| Subscription | Monthly plan access — Solo $97/mo, Advanced $297/mo, Branded $497/mo, Enterprise $1,997/mo. Covers the ad system, templates, AI targeting, audience uploads, lead routing, and reporting. No contracts, cancel anytime. |
| Campaign fee | $14 flat plus 15% of that campaign's ad spend, charged per campaign launched through Walled Garden. This is in addition to your subscription. |
| Media spend | Paid to Meta directly by the account that runs the campaign — you set the budget. Under Branded/Agency Mode each user adds their own card, so the organization carries no ad-spend float or liability. |
| Creative Studio credits | 60 credits included each month with Solo. Credits refresh every billing cycle. Unused credits do not roll over. Top-up packs start at $15. Purchased credit packs never expire. |
Example (hypothetical)
Solo plan, one campaign, $500 media spend → $97 subscription + $14 + $75 campaign fee = $186 to Walled Garden, plus $500 paid to Meta.
Not included: no MLS/IDX integration — listings are entered manually or pulled from a listing URL. Ad spend is never billed through Walled Garden.
Feature Comparison
See exactly what's included in each plan
| Feature | Solo $97 | Advanced $297 | Branded $497 |
|---|---|---|---|
| 60 Ad Creative Studio credits / month | Included | Included | Included |
| All ad templates | Included | Included | Included |
| Multiple Facebook Business Pages | Included | Included | Included |
| AI-powered targeting | Included | Included | Included |
| Custom audience uploads | Included | Included | Included |
| Campaign duplication | Included | Included | Included |
| Lead routing controls | Included | Included | Included |
| Guided ad setup | Included | Included | Included |
| Facebook & Instagram delivery | Included | Included | Included |
| Compliance guardrails | Included | Included | Included |
| Campaign reports & analytics | Included | Included | Included |
| Send reports via email or text | Included | Included | Included |
| Team members & role-based access | Not included | Included | Included |
| Shared campaign & reporting access | Not included | Included | Included |
| Advanced lead routing per Page | Not included | Included | Included |
| Unlimited subaccounts | Not included | Not included | Included |
| Agency Mode | Not included | Not included | Included |
| Branded dashboard experience | Not included | Not included | Included |
| Centralized cross-account reporting | Not included | Not included | Included |
Generate professional ad images and videos in under 60 seconds with the Ad Creative Studio. 60 credits unlock approximately 6 ad image sets (24 images), or 1 listing video + 3 image sets, or 2 cinematic property tours. Credits refresh every billing cycle and do not roll over. Need more? Top up anytime with credit packs starting at $15 — purchased credit packs never expire.
Access listing, open house, valuation, buyer, seller, brand, traffic, and lead gen ad templates — all fully customizable.
Connect and run ads from more than one Facebook Business Page within a single account.
Our AI analyzes your market and listing data to build high-performing audiences automatically.
Upload your own audiences — sphere of influence, geo-farm, retargeting, or any CSV list — to target the exact people you want.
Clone any existing campaign in one click to reuse winning creative, targeting, and settings.
Choose where your leads go — route them to specific email addresses, phone numbers, or CRMs.
Step-by-step guided ad creation — no Ads Manager knowledge required. Launch ads in minutes.
Your ads are automatically delivered across both Facebook and Instagram for maximum reach.
Built-in Fair Housing and ad policy guardrails to help keep your campaigns compliant.
Full campaign reporting with all leads stored, performance insights, and analytics dashboards.
Share campaign performance reports directly with clients or your team via email or text message.
Add admins, marketers, and assistants to your account with role-based permissions and shared access.
Give team members visibility into campaigns and reports without sharing login credentials.
Route leads differently for each Facebook Business Page — assign specific recipients and multiple contacts per page.
Create a separate subaccount for each agent, client, team, or partner — with clean separation of campaigns, leads, and reports.
Run ads on behalf of others. Each user adds their own credit card — no ad spend float or reimbursements.
Your own branded advertising platform with your logo, colors, and custom domain.
View performance data across all subaccounts from a single centralized reporting dashboard.
Enterprise ($1,997/mo) includes everything in Branded, plus management of up to 10 branded platforms from one dashboard. Every plan also carries a per-campaign fee of $14 + 15% of ad spend; media spend is paid to Meta directly.
Ad Creative Studio — 60 Credits Included Monthly
Stop waiting on designers. Stop fighting with Canva templates. Every Solo subscription includes 60 Ad Creative Studio credits every month — design professional ad creative in under 60 seconds, built specifically for real estate, mortgage, and title.
Your 60 monthly credits unlock approximately:
Pick a style, hit generate, launch. Listing videos, neighborhood stories, just-sold posts, open house ads — all done in seconds.
Credits refresh every billing cycle. Need more? Top up anytime with credit packs starting at $15.
60 credits refresh each billing cycle. Unused credits do not roll over. Purchased credit packs never expire.
Choose How You Scale
Run ads and see every lead and result
Run ads with a team and shared reporting
Your own branded ad platform for agents & partners
Up to 10 branded platforms under one dashboard
Frequently Asked Questions
Ready to skip the research?
Start your free trial — every plan unlocks all 100+ ad templates from day one.
Start Simple. Scale When You're Ready.
Ready to Start Generating More Real Estate Leads?
Agents, teams and loan officers use Walled Garden to launch Facebook and Instagram campaigns without an ads manager. Start your free trial today, no credit card required.
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