Get superior Facebook ads at 1/3 the cost. Purpose-built ad platform vs enterprise CRM with ads as afterthought.
BoomTown is an enterprise CRM platform ($1,000-2,000/mo) designed for high-volume teams needing calling, texting, automated follow-up, and IDX website. Facebook ads are an add-on module. Walled Garden is a specialized Facebook ads platform ($97-497/mo plus a per-campaign fee of $14 + 15% of ad spend) focused exclusively on ad creation with 100+ templates and AI targeting. If you need enterprise CRM features, choose BoomTown. If you want best-in-class Facebook ads without CRM bloat, choose Walled Garden and save $6,036-$18,036 annually.
See exactly how Walled Garden and BoomTown compare across pricing, features, and value.
| Feature | Walled Garden | BoomTown |
|---|---|---|
| Monthly Cost | $97-$497 | $1,000-$2,000+ |
| Annual Cost | $1,164-$5,964 | $12,000-$24,000+ |
| Pre-Built Templates | 100+ | Limited |
| Setup Time | 2 minutes | 1-2 hours |
| CRM Included | No | Yes |
Real cost breakdown for Facebook advertising capabilities
Save $6,036-$18,036 Annually
Get superior Facebook ads without paying for enterprise CRM features you don't need
Purpose-built for Facebook advertising without enterprise overhead
$97-497/mo vs $1,000-2,000/mo. Save $6K-$18K annually without sacrificing ad quality. Cancel anytime.
Facebook ads are BoomTown's afterthought module. With Walled Garden, it's our entire focus with 100+ templates.
Launch professional campaigns in minutes vs BoomTown's 1-2 hour setup. AI targeting eliminates manual complexity.
BoomTown may be the better choice if you:
But if you already have a CRM and want best-in-class Facebook ads, Walled Garden delivers superior results at 1/3 the cost.
Keep your CRM, upgrade your Facebook ads, save $6K-$18K annually
Download your contact list from BoomTown as CSV file
Sign up for free trial, no credit card required
Import your contacts for retargeting campaigns
Use 100+ templates to create professional campaigns in 2 minutes
Many agents keep BoomTown CRM but switch to Walled Garden for superior Facebook ads
"We were paying BoomTown $1,500/month for our team. Loved the CRM but the Facebook ad templates were generic and setup took forever. Switched to Walled Garden for ads at $497/month (Branded Platform for our 8 agents) and kept BoomTown for CRM. Saved $12,000/year and our ads perform way better."
Jennifer Thompson
Team Lead, Thompson Realty Group
Join 2,500+ agents getting better Facebook ads at 1/3 the cost
No credit card required • 2-minute setup • Cancel anytime
See how Walled Garden compares to other platforms
Agents, teams and loan officers use Walled Garden to launch Facebook and Instagram campaigns without an ads manager. Start your free trial today, no credit card required.
✓ No Credit Card Required • ✓ 10-Day Free Trial • ✓ Cancel Anytime